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How Can You Promote Your Book on a Budget?

Is it possible to market my book effectively without a big budget? This is a common question many independent authors struggle with in an industry where thousands of new titles are released yearly. Smith Publicity is a leading book marketing agency that helps authors navigate the competitive landscape with cost-effective strategies that drive real results. With the right approach, you can successfully promote your book even with a limited budget.
First, focus on building your online presence. A professional website is your digital storefront, centralizing all information about your book, author bio, and related content. Pair this with active social media profiles tailored to your target audience. Platforms like Goodreads offer invaluable spaces for connecting with readers, sharing your writing process, and fostering engagement. These digital tools can amplify your reach and establish meaningful connections even with little monetary investment.
Next, lean into community-driven efforts. Local libraries, bookstores, and writing groups…